Cool drinks with a warm heart.

The challenge

How do you make the link between a company that sells cool glassware and one that wants to do their bit for the local community? Our challenge – to find a name, an authentic story and tap into a society that collectively wants to care more.

The customer

We realised that for customers it wasn’t just the beautiful designs, it was how they brought people together. Drinkind is a simple idea – for every purchase, they give a slice of their profits to good causes in the neighbourhood. Good Drinks. Good Deeds.

The result

A cool brand with a positive message and a refreshing cocktail of fonts, imagery and animation. Appealing to a younger audience that really buy into brands with both a purpose and a great product. Creating a kind of community where everyone is connected and feels good.